Partner with the Leader in Smart Eyewear

Join 370+ retail locations offering Lucyd's cutting-edge smart glasses. Premium brands. Proven technology. Protected margins.

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• Innovative Eyewear, Inc.

Why Choose Lucyd?

Smart Glasses

We Live and Breathe Smart Glasses

110+ patents and applications. 8 years of smartglass R&D. 100+ years of optical experience on our team.

Diversity

The Most Diversity in Smart Eyewear

Lucyd is the first company to deliver smart eyewear for men, women and youth, and in optical, sporting and safety.

Flexible Terms

Flexible Terms

Order as you go, with no minimums or big commitments. Easy onboarding with free demo pairs available.

Revenue

Additional Revenue

Smart eyewear is the fastest growing segment of optical, and brings significant upsell opportunities.

Smart Eyewear Success with Lucyd Flex

Lucyd Flex is our new risk-free wholesale program for independent retailers. Simply put a card on file to receive free samples, and stock in response to customer demand.

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Flexible Ordering

  • Free board samples
  • Reorder your way: web portal, email or phone
  • Order with prescription or use your own lab
  • Credit terms available on large orders

Marketing Support

  • Co-branded marketing materials
  • In-store display kits
  • Demo units for your showroom
  • Social media content library
  • Email templates and product training

Dedicated Support

  • Direct access to wholesale team
  • 2-business-day response guarantee
  • Product training webinars
  • Warranty support for your customers
  • Technical troubleshooting assistance

Protected Margins

  • MAP (Minimum Advertised Pricing) protection
  • Competitive wholesale pricing
  • Volume discounts available
  • Seasonal promotions and incentives

Smart Eyewear for Every Customer

From bold fashion statements to kid-friendly frames — we have a style for every customer that walks through your door.

Disruption

Lightweight smartglasses optimized for all-day optical wear, in classic shapes.

$149.99-$199 MSRP

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ChangArtist

Durable smart safety frames with powerful audio, designed for handsfree communication on the job. ANSI & CSA certified.

$149.99-$199 MSRP

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Raceleon JR

Our first collection designed with athletics in mind. Powerful audio and sporty contours, Powered by Lucyd technology.

$149.99-$199 MSRP

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Gendern JR

Our premium smart optical collection. Designed for an elevated all-day wear experience with a sporty edge.

$149.99-$249 MSRP

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Who We Partner With

Simple Onboarding Process

Apply

Apply

Get a response in two business days or less

Get Approved

Get Approved

Review terms & pricing. Sign wholesale agreement

Place Orders

Place Orders

Order via our web portal or your rep

Grow Together

Grow Together

Receive ongoing support. Access exclusive partner benefits

Trusted by Leading Retailers

370+

Retail Locations

5

Premium Brands

60K+

Units Sold

4.5★

Average Rating

Everything You Need to Know

We keep minimums low to make it easy for retailers of all sizes to get started. Our opening order minimum is just 12 units, and you can mix and match across any of our styles and brands. Reorders have no minimum requirement.
Our wholesale partners enjoy healthy margins of 50% or more on all Lucyd products. We enforce a strict MAP policy to protect your margins and prevent undercutting from online sellers.
We provide co-branded marketing materials, high-quality product photography and videos, social media assets, in-store display units, and POP materials. Your dedicated account manager will work with you on local marketing strategies.
After approval, you'll receive access to our wholesale portal with real-time inventory and pricing. Orders ship from our US warehouse within 2-3 business days. Net 30 terms are available for qualified retailers.
Yes, we offer a dropshipping program for qualified e-commerce partners. Contact our sales team for details on dropshipping terms, integration options, and requirements.
Most applications are reviewed and approved within 2 business days. Once approved, you can place your first order immediately. Our team will reach out to schedule a welcome call and set up your account.
Lucyd smart glasses

Become a Lucyd Wholesale Partner

Complete the form below and our team will respond within 2 business days.

2026 Events

Meet the Lucyd team in person at these upcoming industry events. Schedule a meeting with our wholesale team.

Vision Council Summit

Vision Expo East

March 11 - 14

Orange County Convention Center in Orlando, FL

Hardware Show

Hardware Show

March 31 - April 2

Las Vegas, Nevada

VEE

Outdoor Retailer

August 19 -21

Minneapolis Convention Center, Minneapolis, MN

MIDO

SILMO

September 25 - 28

Paris Nord, Villepinte

Full 2026 Event Schedule

Event Date Location Status
VISION EXPO EAST March 11- 14 Orange County Convention Center in Orlando, FL Attending
HARDWARE SHOW March 31- April 02 Las Vegas, Nevada Attending
OUTDOOR RETAILER August 19 -21 Minneapolis Convention Center, Minneapolis, MN Attending
SILMO September 25 - 28 Paris Nord, Villepinte Attending