Lucyd Appoints President of the Opticians Association of America as Director
Major update today for our fans, customers and investors around the world!
First off, we have appointed Olivia "Dibby" Bartlett as non-executive director to our our board. Dibby is an incredibly experienced optician and is currently President of the Opticians Association of America. She was named by Vision Monday, a leading eyewear industry publication, as "One of the Most Influential Women in Optical" in 2018. Dibby is an incredible addition to the board and will help the Lucyd brand achieve its goals in the optical industry – namely, to get our smart eyewear on the shelves of optical stores in all 50 states and beyond! Read the release on Yahoo! Finance.
Next up, we have just contracted a new Community Manager. Our new team member, Helen Maschmeyer, starts next week. Helen comes to us with a background of six years of content creation for fashion brand Paula Hian, and also worked in sales at Tesla. She also has also developed several apps, including MoodFood, and will be assisting our lead developers with the launch and marketing of the Vyrb app.
That's not all! Working closely with our manufacturer, we have developed a new Bluetooth chipset for the Lyte, which will debut in our upcoming models launching next month. This new chipset brings several benefits, namely a more balanced audio experience with an improved bass response, and an increase the Bluetooth range to 100 ft! This means you'll be able to enjoy higher fidelity music on our glasses, as well as leave your phone on the sidelines or in your bag during physical activities, and still have a strong connection on your Lyte.
Finally, we have an awesome new video interview with CEO and Lucyd brand creator Harrison Gross. Check it out here!
Thanks to all of our investors for enabling this incredible progress with their contributions. Please consider a new investment in Lucyd, we are very grateful for your support as it truly makes the company stronger and better positioned to capture the emerging smart eyewear market.
All the best,